Fact: 81% of all shoppers will research products or services online before purchasing because they believe online offers better value. Have you ever thought about how cool would it be to have your own online store? Selling products or services to people all over the country, or even whole world? E-Commerce can seem like a crowded market, but it’s still a growing field with an increasing share in global shopping every year. So no worries, it’s never too late to hop in! Starting your online business is actually much easier than going the old offline way. Remember that the internet doesn’t limit you in terms of location, and whilst some die hard businesses still resist because they are worried that eCommerce websites are complex and need a programmer to watch them 24/7; this couldn’t be further from the truth.
An eCommerce website from The Web Specialists offers total customisation so that your web platform fits your requirements perfectly, and works in the way you and your business are used to operating. A system that anyone can use, and with all the features you need. We can even provide on-site training to demonstrate just how simple it can be. Our system works the way you do. It is intuitive and has only the options you need to get the job done. The easy to use interface of an eCommerce website from The Web Specialists will give you full control of your web content.
For example, let’s say you live in a wine-producing region and you want to sell your delicious wine. Selling it traditionally, through a local store, would be pretty challenging because of the tough regional competition. But having your own e-Commerce site would be a game-changer, enabling you to sell wherever you want. And that’s a HUGE difference! Suddenly, your business has got many other advantages… like online marketing tools, social media, personalised deals and offers, never-ending open hours, discretion and privacy, a broader customer base and much more! However, no matter what you intend to sell, one thing is really crucial here. And that is the online store itself. But no worries, since that’s where we come into play! Online business doesn’t have to be difficult if you put it in the hands of professionals. And obviously by that I mean our hands.
A successful online store has to be better than the competition. The reason why we believe our stores are better is that all of them respect these seven key elements:
This will usually be about the ideal target group of customers, their specifics, how to reach it, and what could be expected from this sales wise.
Too many designers focus just on the homepage. Yes the homepage is important, but most customers will enter a store through search engines directly to some of the products. That’s why our focus is also strongly oriented to product description pages, call-to-action buttons and easy navigation through the site.
Content is king. In the e-Commerce business, this is true more than anywhere else. However, you can only exploit the full potential of your site’s content if it’s properly Search Engine Optimized. No problem there … leave the SEO magic to us.
Just one example to give you an idea: Give your customers the opportunity to share their purchases with friends on social networks and watch the number of sales and new customers grow. Social media is a must these days for all eCommerce websites looking to add value.
The worst thing is when a customer searches for something you actually sell but can’t find it. No worries, this will never happen in our stores, since we’ve put a lot of attention to the search engine functionality.
Every year the number of goods sold through smartphones, tablets and other mobile devices grows enormously, and so you bet our all our eCommerce websites are 100% mobile friendly.
It is one of our highest priorities to treat sensitive personal data the right way. Secure storage of such information is essential for your store’s trustworthiness. That’s why all our e-commerce sites use state of the art security technologies.
Online business doesn’t have to be difficult, but there may be times where you are unsure which way to turn. This support is crucial in getting you moving, and with us you can rest assured that you put it in the hands of professionals.