Our four stage 360º website improvement programme brings together web analysis, design, marketing and monetisation in to one aligned strategy to ensure the web is working for you. Not only does this approach save time, it also saves money. Our programme also ensures that you – and us – have a true 360º view of your website; it’s content, search engine visibility, online perception and general direction.

We also offer each stage of the programme separately if you do not feel you require the whole 360º treatment.

1. Analysis

The first and most important stage of our 360º website improvement programme is to work closely with you to conduct a thorough in-depth analysis of your existing websites, content, brand awareness and brand exposure before undertaking any work. Realising that the key to being successful online is to fully understand your business model and brand, we first identify, then hone these key messages and marketing needs into everything we do. As an old British Army adage reads:

“Proper Planning and Preparation Prevents Piss Poor Performance”

2. Design

The second stage of our 360º website improvement programme involves either reworking your old website, bringing it up to scratch and making sure it performs correctly for your business, or designing you a completely new bespoke website. We believe in great content focused design, web standards and accessibility. Our highly skilled team has the creative flair and technical expertise not only to deliver innovative new websites with a unique and engaging user experience, but also amend and improve existing websites using the latest technology and tools.

We work in an extremely creative environment where ideas are encouraged and knowledge is shared. We really love what we do and our creativity, passion and enthusiasm shows in everything we produce.

3. Marketing

Any successful business requires a well thought out digital marketing strategy. The third stage of our 360º website improvement programme addresses this. With years of practical hands-on experience marketing businesses on the Internet, we are extremely confident in our ability to make the web work for you. We operate a multi-tiered approach to Internet marketing, utilising a mix of our own extensive knowledge of marketing and press relations, with a selection of great web technologies and tools including Google Adwords, Mailchimp, Sign-Up.to, Respond, BuySellAds and many more.

All of our marketing campaigns are actively tracked, tweaked and extensively analysed to ensure they are always performing as well as they possibly can be.

4. Monetisation

The final stage of our 360º website improvement programme is often overlooked and/or badly thought out. Monetisation – or how your website will generate you revenue – should be one of the fundamental questions you ask yourself when planning, or redeveloping a website. A website without a solid monetisation strategy will rarely be successful. We know, we’ve learnt the hard way.

Having already helped many businesses to make money online, we have the specialist expertise to help you spot potential revenue streams, build a successful monetisation strategy and ultimately make more money from your website.